Inventing tomorrow's entertainment today
Devlin Entertainment, the home of 'The Crooner', is an independent television format development company creating scalable international properties. Join us as we redefine broadcast entertainment for a global audience.
Pioneering entertainment formats
Leading with our global flagship format, 'The Crooner', we specialise in the creation and development of original, exportable television formats designed for international scalability. Each concept is built on a clearly defined commercial framework, ensuring strong format mechanics, repeatability, audience engagement, and multi-season longevity.
Our development approach prioritises structured intellectual property ownership from inception. Format architecture, voting systems, branding elements, and production mechanics are carefully documented to protect originality and maximise long-term licensing value across territories.
We focus on creating premium entertainment properties with cross-cultural appeal — formats that can travel seamlessly between markets while retaining a strong core identity. Concepts are designed for multi-platform expansion, including broadcast, streaming, live events, digital extensions, and music or brand partnerships where applicable.
Our objective is not simply to create television programmes, but to build durable entertainment assets with global licensing potential and enduring commercial life.
The Crooner
Our Flagship Format
A standout entertainment property combining documentary depth with a contemporary talent show. Created for international rollout and broad audience appeal, The Crooner embodies Devlin Entertainment’s ambition and direction. Click the button below for more information.
Our innovative formats
All our developments are created by Wayne Devlin for Devlin Entertainment Ltd, specialising in premium music entertainment formats. At the heart of our slate is ‘The Crooner’, our flagship global format. Detailed format materials, mechanics, and production documentation are available exclusively to industry partners under NDA.
Audience-led engagement
Our formats puts the audience in control, shaping the show's narrative through interactive voting.
Multi-platform expansion
Designed for TV, live touring, digital content, and music publishing – truly global potential.
Global licensing & IP
Robust commercial frameworks ensure clear intellectual property ownership and global licensing opportunities.
About Devlin Entertainment Ltd
Devlin Entertainment Ltd is an independent television format development company based in Manchester, United Kingdom, founded by former jazz, swing, international vocalist, Wayne Devlin BCAa. We're driven by a passion for creating innovative, exportable TV formats that captivate audiences worldwide and offer significant commercial value.
“I have worked with Wayne on a number of television pitches and format creation sessions, I'm a huge fan, he has a real understanding of the audience at home combined with commercial awareness and a clear vision when it comes to storytelling. Wayne combines creative instinct with strategic thinking, ensuring ideas are not only original but scalable and internationally viable. He is focused, collaborative and understands the realities of the commissioning process. I’m pleased to support his next chapter with Devlin Entertainment Ltd.”
Nigel Hall, Creator of International television franchises including Stars In Their Eyes, The X Factor and Got Talent
Paul Bullock, Freelance TV Executive Producer & Live Event Producer, Specialist in Music & Performing Arts. Former Head of Music & Events at BBC Studios.
Our vision for entertainment
We operate at the intersection of classic musical heritage and modern broadcast entertainment, with a focus on format longevity, strong brand partnerships, and international distribution to raise brand awareness.
Get in touch
Please note that Devlin Entertainment Ltd does not accept or review unsolicited programme ideas or submissions. Any materials sent to the company without prior written request will be deleted without review